Satisfy and delight our customersand build our reputation by:
Live thebrand values
Gettingcloserto ourcustomers
Aware of theways in witchcapabilities canbe leveraged
Strive to beworld class
Change the supplyside dyamics
Use technologycreatively
In doing this we will:
Development the organizational structure that will help us to meet customers'needs profitability. To create competitive advantage we will be:
Doing betterthings
To achieve our objectives we will:
Leam frombest practice
As part of this we will focus upon:
People andbehaviour
Re-engineer
Develop and exploitnew opportunities
Get better at our core business by
Demonstratingin everythingthat we dothat customersare reallyimportant
Focusedoncustomerneeds
Delivering superbprouducts andservices that willmatch/exceedcustomers'expectations
Communicate dearly and consistently
Challengeconventional wisdoms
Change the rules of competition
Operatingefficiency
Flexible and attuned to thedevelopingneeds of themarket
Leverage ourcapabilities
Doing thingsbetter
