Marketing thinking training -Unitop
2016-07-30 08:38:15 0 举报
Unitop是一家专注于提供市场营销思维培训的公司。我们的目标是帮助企业和个人提升他们的市场营销能力,以更好地适应不断变化的市场环境。我们的课程涵盖了市场研究、产品定位、品牌建设、营销策略制定等多个方面,旨在培养学员全面而深入的市场营销知识。我们的讲师都是经验丰富的市场营销专家,他们将通过案例分析、实战演练等教学方法,帮助学员理解和掌握市场营销的核心理念和实践技巧。无论你是企业管理者、市场营销人员,还是对市场营销感兴趣的个人,我们都欢迎你加入我们的培训课程,一起探索市场营销的奥秘,提升你的市场营销能力。
作者其他创作
大纲/内容
Cost-effectiveBrand Value dig/Share user
intangible assets---Tangible Assets
Serve
AIDA Law
Decompose Indicator
3、Repeat Buy
ROI---3:1
Better Marketing solution should have trigger or anchor(metaphor ) to activate intention/desire of customers to buy (subconscious)
Get more effective new users
co-develop user value (provide compound value for user)
Gain More sales
Marketing For What?
SEM(paid Ad) SEO (long-term)BD(business development)
Wholesale Pagecharge 500 you will get 600Free delivery(Minimum of 1000)
Create value for customerUSP(Brand core-competitiveness
2、High Order Price
General Partner to cooperate
Sale For what?
---Booth Plan---All Employee promo FB---Direct Marketing(Door to Door promo)
1、More traffic
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