物品题

物品题

抽象

积累

reference book a must have (学习）

full of twist and turns 跌宕起伏的

decent=very good

a decent job

a decent paycheck

if form a bond that will stand the test of time 建立接收时间考验的纽带

over the moon 非常开心

互通原则

将抽象的东西转化到你熟悉的领域

具体

describe a game

rubber band skip 橡皮筋

hide and seek捉迷藏

board games

uno

kill games

play the shuttle cock 踢毽子

describe a book/movie

a book of (your hobbies)

a movie about (your hobbies)

describe a hobby

describe an animal

alpaca

spit on

long eyelashes

describe a gift

why

who

when

曲折：你本来不喜欢，但是后来喜欢因为某个原因

future： 你看到这个礼物就会想起你们的happy memory

describe an ad.

where

tv advertisement

billboards

online advertisement

at the station (banner)

what

commercial

public interest advertisements

公益广告PIA

contents

celebrity endorsers 名人代言

衣食住行

how

feel

amusing/catchy/imaginary/think out of the box(creative)

chessy/misleading/far-fetched/nerve-rack 使神经受折磨

stick in my mind/recall some imagine clearly/it convey a message

coloocation

whth cathy slogan

trailor 预告片

plant in植入

了解你所最熟悉的领域，将爱好放大

具有转折性，吸引人