竞争力分析
2017-02-18 17:36:05 0 举报AI智能生成
竞争力分析是一种评估企业或产品在市场中相对于竞争对手的优势和劣势的方法。通过对市场份额、产品质量、价格策略、创新能力、营销策略等方面的综合考量，可以揭示企业在市场竞争中的地位和潜在机会。竞争力分析有助于企业了解自身优势，发现潜在威胁，制定有效的市场战略，提高市场份额和盈利能力。同时，竞争力分析也是投资者评估企业价值和投资潜力的重要工具。总之，竞争力分析是企业在激烈市场竞争中保持领先地位，实现可持续发展的关键手段。
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