了解基本访客指标
确定网站的流量级别和访客分布
网站日访客量
网站的平均转化率
平均访问时长和访客回访频率
<p class="MsoNormal"><span style="font-family: 宋体; letter-spacing: 0pt; font-size: 12pt; background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><font face="宋体">最多流量的媒介来源或者渠道</font></span></p>
<p class="MsoNormal"><span style="font-family: 宋体; letter-spacing: 0pt; font-size: 12pt; background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><font face="宋体">访客的地理分布和语言</font></span></p>
<p class="MsoNormal"><span style="font-family: 宋体; letter-spacing: 0pt; font-size: 12pt; background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><font face="宋体">跳出率</font></span><span style="font-family: 宋体; font-size: 13px;">和退出率</span></p>
子主题
熟悉后可以用GA解决问题
<p class="MsoNormal"><span style="font-family: 宋体; letter-spacing: 0pt; font-size: 12pt; background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><font face="宋体">有价值的访客的来源和地理位置</font></span></p>
<p class="MsoNormal"><span style="font-family: 宋体; letter-spacing: 0pt; font-size: 12pt; background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><font face="宋体">最有价值的内容页</font></span></p>
<p class="MsoNormal"><span style="font-family: 宋体; letter-spacing: 0pt; font-size: 12pt; background-image: initial; background-attachment: initial; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><font face="宋体">是否在跳出率很高的页面浪费钱</font></span></p>
<span style="font-family: 宋体;">网站是否与访客产生互动</span>
![流量的秘密[网站分析与优化技巧]](https://www.processon.com/chart_image/template/thumb/58b6c867e4b02b7f7c4f5346.png?tid=58ad85d4e4b0670fe3fc20a6)
