计算机传播学的起源、概念和应用

<b>数据新闻</b>：又称数据驱动新闻，是指基于数据的抓取、挖掘、统计、分析和可视化呈现的新型新闻报道。

<b>计算广告</b>：把免费用户用产品得到的资产变成钱的一种系统性手段，资产主要包括：数据、流量和品牌价值。计算广告的基本任务就是把数据和流量规模化变现。

<b>媒体推荐化系统</b>：成为个性化信息获取的重要途径，既包括传统的社交新闻网站，也包括“今日头条”这种后起之秀，它们纷纷采用<u><font color="#2196f3">协同过滤</font></u>的方法为用户提供信息，建立了新的信息把关模式。&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;<font color="#2196f3">协同过滤：</font><font color="#000000">利用某兴趣相投、拥有共同经验之群体的喜好来推荐用户感兴趣的信息，个人通过合作的机制给予信息相当程度的回应（如评分）并记录下来以达到过滤的目的进而帮助别人筛选信息，回应不一定局限于特别感兴趣的，特别不感兴趣的记录也相当重要。</font>